Sharing Best Practices in Fundraising

How to Optimize Your Digital Fundraising Program

Exploit digital tools to maximize relationships and impact

September 15, 2021

Throughout 2020 and 2021, digital marketing channels were at the forefront of fundraising for nonprofits seeking to maintain and deepen connections with their donors. This led to incredible innovation across the sector as new strategies and tools were developed to maximize relationships and impact.

Together with Vijay Malavia, Director of Digital Marketing at VeraData Decision Labs, and Carla San Vicente Cunha, Senior Account Director of Digital Marketing at Faircom New York, and drawing from their years of working with U.S. and non-U.S. based nonprofits across multiple sectors, we will explore effective digital strategies for emergency campaigns, monthly giving, and email automations to ensure you are making the most out of your digital marketing program.

This conversation is hosted by the King Baudouin Foundation United States (KBFUS), the leading resource in the U.S. to facilitate philanthropic giving to Europe and Africa, and the Czech Fundraising Center (CFC), a leading non-profit in resource mobilization and civil society leadership development serving the CEE region and other countries in transition.

You can learn more about KBFUS by contacting Ellena Fotinatos at

You can learn more about the CFC by contacting Jana Ledvinova at