Sharing Best Practices in Fundraising

Optimizing Stakeholder Engagement Through Events

September 14, 2022 | 10:00 am EST

The late Dr. Maya Angelou once said that she “learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel,” a sentiment which applies to our donors. To successfully cultivate and engage donors, whether they are individuals, or representing government entities, corporations or foundations, we must understand their priorities and/or those of their organisation, and how those priorities align with those of our own. One of the most effective ways to engage them is through events that enable them to connect with one’s organisation and its other key stakeholders.

This 90-minute interactive webinar developed by Elizabeth Ngonzi, Founder/CEO of The International Social Impact Institute® is designed to enable participants to understand the value of well-organised events to the effective engagement of donors. The webinar also introduces participants to a replicable process to effectively conceptualise, plan, market and execute an event, along with case studies of successfully implemented ones. The webinar will be hosted by Kady Sylla, Senior Advisor at KBFUS, who is committed to social impact in Africa and oversees its Africa partnerships, network-building, and programs.